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Netflix Reveals Viewership Projections For Some Of Its Biggest TV Shows And Movies

By January 18, 2019 No Comments

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Netflix Reveals Viewership Projections For Some Of Its Biggest TV Shows And Movies 1

Typically, Netflix doesn’t release viewership figures, but as part of the company’s earnings report today, the streamer revealed key datapoints for some of its biggest TV shows and movies. The network announced that the drama You, starring Penn Badgley and Elizabeth Lail, is tracking to be watched in 40 million households over its first four weeks.

Meanwhile, the British comedy/drama Sex Education, starring Gillian Anderson and released on January 11, is expected to reach the same viewership figure within its first month. Netflix also announced that the Spanish show Elite was seen in more than 20 million homes globally after its first four weeks.

One of Netflix’s biggest hits recently, meanwhile, was the Sandra Bullock horror film Bird Box. It was astonishingly popular, tracking to be watched by 80 million users over time, according to Deadline. All of these figures are likely well below the number of people who end up watching the programs, as people often watch movies and TV shows on Netflix together.

Anyone who watches at least 70 percent of a single episode of a series or a movie is counted as a “viewer” according to Netflix, which is surely inflating these figures.

Netflix had another strong quarter for the three final months of 2018, as the network announced revenue of $4.19 billion for the period; that’s up 27 percent year-over-year. Additionally, Netflix added 8.84 million subscribers during the period, increasing the total number of paying members to 139 million globally.

In recent news, Netflix announced yet another subscription fee price hike for all tiers. For more on Netflix, here’s everything coming to and leaving the service in January (US only).

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